Blog: Magical mystery chase to find the hidden treasure!
By Evangelos Papamichael
Get out your compass and try and read the secret code
Your prospect is in a black hole and cannot get out. So, what do you do? Suggest what is missing in their business cycle and how your product can fill the gap.
Hocus Pocus…here comes Houdini
Point out what critical feature, business practice or method is neglected in their business.
Point your finger…but don’t pull the trigger!
In the Subject Line of the email stir up curiosity.
E.g., Don’t Miss Out!
Are you in or out, Mate?
Create a Lead add a personal story and include lots of emotions such as pain sorrow difficulty failure fear neglect deprivation guilt and devastation.
Sympathy for the Devil
Show how your product can solve prospects’ problems and help them succeed and be the best in the business.
You are the man with the answer because you have brains!
Include a P.S. at the end of the email.
Before you sign on the dotted line
Point out that the prospect will regret it if they don’t take up the offer from you so he better act soon.
If you pull out you will regret it, Man!
Include a link to click on that takes prospects to a Landing Page with a Sign-Up offer. Then a Subscription Page to fill out their name and email address. Then another Link for Prospects to pay for the product or for a monthly subscription.
This is where your ability shines
Use Testimonials and Case Studies to show how great the product is after it was tried and tested by previous happy customers.
That is why I am the best in the business
Add sweeteners or offers such as a free White Paper or a one-month Subscription for the use of the product free for a month.
There is no business, like, Show Business!
At the end add a final Link for the prospect to Sign Up for the product and make it an irresistible deal.
Have you lost your breath?
Do you need to run around the block if all of this is too much for you?
Athletics can fix this.
Wanna found out how? 😉
Cath ya in my next blog! 😊
Purple people eater!
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Sketch draw create and be amazed!
