Restaurant Letter (Direct Response Copy Sample)

Direct Response Copy – Restaurant Letter

By Evangelos Papamichael

Saucy Salsa Treats Licking Roaring Hunger Feasts


Our Chefs at Greek Cuisine have helped a lot of people eager to leave a work-a-day world
move up to a very relaxing dinner/lunch out with friends or family.

These folks no longer have to worry about racing to the supermarket to purchase that
boring frozen pizza or tasteless Lasagne.

They can simply pick up the phone and dial to order a delicious traditional Greek Dish!
This can be stuffed red tomatoes baked with minced meat and rice. Oh Yum! Just think of
escaping the rat race at the office for an hour and indulging in a Greek salad with Kalamata olives and oil sprinkled with Feta cheese, tomatoes and lettuce.

Forget your Boss and rushing to commute to work; struggling through traffic at peak hour to get home for dinner.

Many workers and stay-at-home Moms are now able to take the family out for a healthy
affordable meal at early afternoon or evening or they can conveniently get it delivered to
their home.

They make their own schedule…and have plenty of time for things they enjoy most: family,
hobbies, leisure, you name it.

Here’s a way to join them…to “ease in” to the Greek Cuisine life without having to make any big commitment. It’s an invitation to join a very special group of people who can help you choose between a Gourmet Menu of Tastes and Treats from the Mediterranean wonderland - Greece!

We call this group The Greek Cuisine Zorba Club, and as a member you’ll be introduced to a tasty selection of fine foods, sauces, salads, cakes, and beverages.

Enjoy Pastitso (Spaghetti, Cheese, and Meat) or Moussaka (Potatoes, Eggplant, and Meat)
baked to perfection to suit your tastebuds.

If you are on the go and need to move fast, try our Gyros/Souvlaki: Lamb pieces with
Tzatziki sauce, salad and cheese wrapped in a pita roll.

For dessert you can’t go past our short bread with icing sugar biscuits and almond tarts.
Feeling thirsty? Not a problem. You can indulge in the Greek drinks: Ouzo, Masticha,
Tsipouro, Kokinnelli (Red Wine) or Retsinna (White Wine).

Join the Greek Cuisine Zorba Club Today and Receive:

$313 in Valuable “Get Started” Eating Gifts.

When you join The Greek Cuisine Zorba Club, we’ll send you…


Authentic Kalamata Range
This contains a light snack for one person which includes 3 stuffed red tomatoes with rice
and minced meat, a bottle of Ouzo and two Almond tarts
Value: $40 – Yours for $18

Authentic Peloponnese
Two Souvlakia/Gyros and Rice with custard cake and two bottles of Tsipouro or Kokinnelli.
Value: $60 – Yours for $37

Authentic Cretan
Two Pieces of Pastitso, Four pieces of Moussaka and two bottles of Masticha/ Kokinnelli.
Value: $90 – Yours for $69

Spend $100 or more and we’ll give you a free copy of our e book: Mediterranean Kitchen -
Greek Glory which contains over 600 recipes from Greece dating back from ancient times
until the present.

Spend $200 or more and you will be entered into the draw to win one month of chauffeured
limo rides to our restaurant…to first-class airline tickets to Greece…to free jewellery from
Here’s just some of the treats our members have grabbed by joining our group.

TOTAL VALUE: $10 000 – Yours free if you spend $200 or more and win the competition!

Fill out the SECURE ORDER FORM BELOW today, and lock in this special rate for as long as you choose to remain a member of the Club. You will receive:


2) Where you can log on anytime of the day or night to…

  • Watch free instructional videos and lectures.
  • Enter 3 cooking contests each month where you can win $1000!
  • Take advantage of valuable members-only discounts on the Club’s programs,
    seminars, webinars, books, and courses.
  • Join a worldwide COMMUNITY OF CHEFS on our website (and our private Facebook page) who are eager to exchange ideas and answer questions while they motivate and inspire you to succeed as a cook.

3) TWELVE MONTHLY ISSUES OF “Mediterranean Master Chef” Magazine!

Our Club’s magazine will be delivered to you on the first Friday of every month via
password-protected email.

You’ll find motivational advice. Cooking tips. Success secrets. Everything you need to
know to get going - and keep going – on this exciting and fun pass time.

If you’re worried, that our kind of “Cooking” is not your cup of tea, RELAX!
You can quit at any time. If you decide to cancel your membership within the first 365 days, just shoot us an email and we’ll send all your money back. No quibbles and no questions asked.

If you decide to cancel later, we’ll simply remove the annual dues from your credit card and you’ll be under no further obligation. You won’t owe us a penny.

As soon as you send in your secure order form, we’ll email you a confirmation with a
password that gives you INSTANT ACCESS to everything we’ve promised. You’ll also get a
phone number for Member Services in case you have any questions or concerns. So fill out
the order form below…click submit…and start watching your email box NOW!

Continuous Service Guarantee
When you sign-up for a 12-month subscription to The Greek Cuisine Zorba Club, you’ll be
billed for the first year at the discounted rate. With our continuous service guarantee, you’ll lock in the rate, and enjoy continuous service with automatic billing every year.

That way you maintain your membership, hassle free, at the lowest price.
You can cancel any time, and during the first year of your membership, you can get a full
refund of your purchase price – even if you cancel on the 365th day!


The Greek Cuisine Zorba Club– Annual Membership

Price $108.00/year per person

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Subtotal $108.00/year per person
Total Due $108.00/year per person
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